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Peter is a marketing and advertising veteran specializing in Internet commerce and alternative media. He is a co-founder of a successful online brokerage firm rated by SmartMoney magazine as the #1 discount broker (2006 & 2007). The former Director of Client Services for The Peppers and Rogers Group, he is one of the original evangelists for one-to-one marketing. As a Senior Consultant for ANALYTICi -- a subsidiary of DraftFCB, New York, Peter provided marketing expertise for a variety of national brands including Unilever, The Trane Company, The United States Postal Service, Kraft and Avaya. Peter spent his formative years in the automobile business working with major manufacturers including The Ford Motor Company, Subaru, Chrysler-Plymouth and Jaguar Cars.
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